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Case studies

Case studies

Case studies

Case studies

Growth chronicles

Learn more about the work I've delivered for B2B founders and teams, and how it impacted their growth.

Learn more about the work I've delivered for B2B founders and teams, and how it impacted their growth.

Learn more about the work I've delivered for B2B founders and teams, and how it impacted their growth.

Filter by funding

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Bootstrapped

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Series A

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Public

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DevTools

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Gig economy

platformatic-cover

Read case study

platformatic-logo

Platformatic

Product marketing

Product marketing

Platformatic relaunched their GTM with a new website and founder brand

luca-maraschi-platformatic

Founder & CEO, Platformatic

commonroom-cover

Read case study

common-room-logo

Common Room

Product marketing

Product marketing

CommonRoom built on their positioning with 40+ product marketing landing pages

kevin-white-common-room

Head of Marketing, Common Room

alchemist-accelerator-cover

Read case study

alchemist-accelerator-logo

Alchemist Accelerator

Product marketing

Product marketing

Alchemist launched their corporate Innovation service offering in less than 90 days

ian-bergman-alchemist-accelerator

Partner, Alchemist Accelerator

airops-cover

Read case study

airops-logo

AirOps

Product marketing

Product marketing

AirOps differentiated their brand in a crowded AI GTM market

eoin-clancy-airops

Head of Growth, AirOps

ethena-cover

Visit websites

ethena-logo

Ethena

Content marketing

Content marketing

Ethena grew their thought leadership and LinkedIn presence with founder-led content

chris-vandermarel-ethena

VP Marketing, Ethena

fluidstack-cover

Read case study

fluidstack-logo

Fluidstack

Product marketing

Product marketing

Fluidstack stands out in a hypercompetitive and commoditized AI GPU market

mario-moscatiello-fluidstack

Prev. Head of Growth, Fluidstack

smartpricing-cover

Read case study

smartness-logo

Smartness

Growth marketing

Growth marketing

SmartPricing overhauled their GTM to add their next leg of growth

alice-marmorini-smartpricing

CMO, SmartPricing

toast-cover

Read case study

toast-logo

Toast

Lifecycle marketing

Lifecycle marketing

Toast revamped their lifecycle marketing operations to accelerate pipeline creation

amy-lecza-toast

Director of Content Marketing & SEO, Toast

ahrefs-cover

Read case study

ahrefs-logo

Ahrefs

Product marketing

Product marketing

Ahrefs repositioned as a marketing intelligence platform to capture a wider TAM

andrei-tit-ahrefs

Head of Product Marketing, Ahrefs

clarisights-cover

Read case study

clarisights-logo

Clarisights

Product marketing

Product marketing

Clarisights accelerated Enterprise sales cycle with revamped case studies and mystery shopping

jan-rixgens-clarisights

Chief of Staff, Clarisights

owner-cover

Read case study

owner-logo

Owner.com

Product marketing

Product marketing

Owner.com scaled organic traffic with programmatic SEO comparison pages

david-fallarme

VP Marketing, Owner

hypergrowth-partners-cover

Read case study

hypergrowth-partners-logo

HyperGrowth Partners

Content marketing

Content marketing

HyperGrowth Partners built $3M+ pipeline and a thought leadership brand

guillaume-cabane-hypergrowth-partners

Co-Founder & GP, HyperGrowth Partners

verifai-by-spotdraft-cover

Read case study

spotdraft-logo

SpotDraft

Product marketing

Product marketing

SpotDraft scaled adoption of their new AI product with pSEO and lifecycle marketing

udit-misra-spotdraft

Growth Director, SpotDraft

when-shift-happens-cover

Read case study

when-shift-happens-logo

When Shift Happens

Content marketing

Content marketing

When Shift Happens scaled podcast downloads 6X in 3 months via SEO and content repurposing

kevin-follonier-when-shift-happens

Founder & Host, When Shift Happens

cello-cover

Read case study

cello-logo

Cello

Content marketing

Content marketing

Cello generated 33% demos with LinkedIn content and launched as #1 Product of the Day

stefan-bader-cello

Co-Founder & CEO, Cello

akiflow-cover

Read case study

akiflow-logo

Akiflow

Growth marketing

Growth marketing

Akiflow grew activation and retention with lifecycle marketing and a website revamp

francesco-tai-bernardelli-akiflow

Head of Marketing, Akiflow

fusebase-cover

Read case study

fusebase-logo

FuseBase

Product marketing

Product marketing

FuseBase won a Golden Kitty on Product Hunt and revamped their brand

paul-sher-fusebase

Founder & CEO, FuseBase

recast-ai-cover

Read case study

recast-logo

Recast

Growth marketing

Growth marketing

Recast launched as #1 Product of the Day and generated 15,000 signups with UGC

adam-lee-altman-recast

Prev. Founder & CEO, Recast AI

tide-protocol-cover

Read case study

tide-protocol-logo

Tide Protocol

Product marketing

Product marketing

Tide 2Xed PQLs with a rebranding, PLG, and founder-led sales

vincenzo-manzon-tide-protocol

Prev. Co-Founder, Tide Protocol

soulloop-app-store

Read case study

soulloop-logo

Soulloop

Growth marketing

Growth marketing

Soulloop 2Xed paid subscribers and 3X WAUs with a growth strategy overhaul

priscilla-lima-de-charbonnieres-soulloop

Founder & CEO, Soulloop

kolleno-cover

Visit websites

kolleno-logo

Kolleno

Growth marketing

Growth marketing

Kolleno accelerated Product-Market Fit with strategic marketing and growth advisory

dimitri-raziev-kolleno

Founder & CEO, Kolleno

quantum-temple-cover

Read case study

quantum-temple-logo

Quantum Temple

Product marketing

Product marketing

Quantum Temple generated a 10k waitlist for their NFT collection with a cross-channel launch

linda-adami-quantum-temple

Founder & CEO, Quantum Temple

ondeck-cover

Read case study

ondeck-logo

OnDeck

Product marketing

Product marketing

OnDeck cut new program launches from 1 months to 10 days

gonz-sanchez-on-deck

Prev. VP Marketing, On Deck

orion-money-cover

Read case study

orion-money-logo

Orion Money

Content marketing

Content marketing

Orion Money generated $16M in revenue with content and NFT partnerships

vol-pigrukh-orion-money

Prev. Founder & CEO, Orion Money

qatalog-cover

Read case study

qatalog-logo

Qatalog

Product marketing

Product marketing

Qatalog built their Marketing function and launched as #1 Product of the Day

evan-kohn

Prev. CMO, Qatalog

fiverr-cover

Read case study

fiverr-logo

Fiverr

Growth marketing

Growth marketing

Fiverr scaled GMV by 80% in the UK with local growth experiments, SEO and events

andrew-wray-fiverr

Prev. UK GM, Fiverr

Filter by funding

All

Bootstrapped

Seed

Series A

Series B

Series C

Public

Filter by industry

DevTools

MarTech

Business Services

HRTech

LegalTech

FinTech

EdTech

AI

Hospitality

Manufacturing

Marketing

Web3

Productivity

Wellness

Travel

Gig economy

platformatic-cover

Read case study

platformatic-logo

Platformatic

Product marketing

Product marketing

Platformatic relaunched their GTM with a new website and founder brand

luca-maraschi-platformatic

Founder & CEO, Platformatic

commonroom-cover

Read case study

common-room-logo

Common Room

Product marketing

Product marketing

CommonRoom built on their positioning with 40+ product marketing landing pages

kevin-white-common-room

Head of Marketing, Common Room

alchemist-accelerator-cover

Read case study

alchemist-accelerator-logo

Alchemist Accelerator

Product marketing

Product marketing

Alchemist launched their corporate Innovation service offering in less than 90 days

ian-bergman-alchemist-accelerator

Partner, Alchemist Accelerator

airops-cover

Read case study

airops-logo

AirOps

Product marketing

Product marketing

AirOps differentiated their brand in a crowded AI GTM market

eoin-clancy-airops

Head of Growth, AirOps

ethena-cover

Visit websites

ethena-logo

Ethena

Content marketing

Content marketing

Ethena grew their thought leadership and LinkedIn presence with founder-led content

chris-vandermarel-ethena

VP Marketing, Ethena

fluidstack-cover

Read case study

fluidstack-logo

Fluidstack

Product marketing

Product marketing

Fluidstack stands out in a hypercompetitive and commoditized AI GPU market

mario-moscatiello-fluidstack

Prev. Head of Growth, Fluidstack

smartpricing-cover

Read case study

smartness-logo

Smartness

Growth marketing

Growth marketing

SmartPricing overhauled their GTM to add their next leg of growth

alice-marmorini-smartpricing

CMO, SmartPricing

toast-cover

Read case study

toast-logo

Toast

Lifecycle marketing

Lifecycle marketing

Toast revamped their lifecycle marketing operations to accelerate pipeline creation

amy-lecza-toast

Director of Content Marketing & SEO, Toast

ahrefs-cover

Read case study

ahrefs-logo

Ahrefs

Product marketing

Product marketing

Ahrefs repositioned as a marketing intelligence platform to capture a wider TAM

andrei-tit-ahrefs

Head of Product Marketing, Ahrefs

clarisights-cover

Read case study

clarisights-logo

Clarisights

Product marketing

Product marketing

Clarisights accelerated Enterprise sales cycle with revamped case studies and mystery shopping

jan-rixgens-clarisights

Chief of Staff, Clarisights

owner-cover

Read case study

owner-logo

Owner.com

Product marketing

Product marketing

Owner.com scaled organic traffic with programmatic SEO comparison pages

david-fallarme

VP Marketing, Owner

hypergrowth-partners-cover

Read case study

hypergrowth-partners-logo

HyperGrowth Partners

Content marketing

Content marketing

HyperGrowth Partners built $3M+ pipeline and a thought leadership brand

guillaume-cabane-hypergrowth-partners

Co-Founder & GP, HyperGrowth Partners

verifai-by-spotdraft-cover

Read case study

spotdraft-logo

SpotDraft

Product marketing

Product marketing

SpotDraft scaled adoption of their new AI product with pSEO and lifecycle marketing

udit-misra-spotdraft

Growth Director, SpotDraft

when-shift-happens-cover

Read case study

when-shift-happens-logo

When Shift Happens

Content marketing

Content marketing

When Shift Happens scaled podcast downloads 6X in 3 months via SEO and content repurposing

kevin-follonier-when-shift-happens

Founder & Host, When Shift Happens

cello-cover

Read case study

cello-logo

Cello

Content marketing

Content marketing

Cello generated 33% demos with LinkedIn content and launched as #1 Product of the Day

stefan-bader-cello

Co-Founder & CEO, Cello

akiflow-cover

Read case study

akiflow-logo

Akiflow

Growth marketing

Growth marketing

Akiflow grew activation and retention with lifecycle marketing and a website revamp

francesco-tai-bernardelli-akiflow

Head of Marketing, Akiflow

fusebase-cover

Read case study

fusebase-logo

FuseBase

Product marketing

Product marketing

FuseBase won a Golden Kitty on Product Hunt and revamped their brand

paul-sher-fusebase

Founder & CEO, FuseBase

recast-ai-cover

Read case study

recast-logo

Recast

Growth marketing

Growth marketing

Recast launched as #1 Product of the Day and generated 15,000 signups with UGC

adam-lee-altman-recast

Prev. Founder & CEO, Recast AI

tide-protocol-cover

Read case study

tide-protocol-logo

Tide Protocol

Product marketing

Product marketing

Tide 2Xed PQLs with a rebranding, PLG, and founder-led sales

vincenzo-manzon-tide-protocol

Prev. Co-Founder, Tide Protocol

soulloop-app-store

Read case study

soulloop-logo

Soulloop

Growth marketing

Growth marketing

Soulloop 2Xed paid subscribers and 3X WAUs with a growth strategy overhaul

priscilla-lima-de-charbonnieres-soulloop

Founder & CEO, Soulloop

kolleno-cover

Visit websites

kolleno-logo

Kolleno

Growth marketing

Growth marketing

Kolleno accelerated Product-Market Fit with strategic marketing and growth advisory

dimitri-raziev-kolleno

Founder & CEO, Kolleno

quantum-temple-cover

Read case study

quantum-temple-logo

Quantum Temple

Product marketing

Product marketing

Quantum Temple generated a 10k waitlist for their NFT collection with a cross-channel launch

linda-adami-quantum-temple

Founder & CEO, Quantum Temple

ondeck-cover

Read case study

ondeck-logo

OnDeck

Product marketing

Product marketing

OnDeck cut new program launches from 1 months to 10 days

gonz-sanchez-on-deck

Prev. VP Marketing, On Deck

orion-money-cover

Read case study

orion-money-logo

Orion Money

Content marketing

Content marketing

Orion Money generated $16M in revenue with content and NFT partnerships

vol-pigrukh-orion-money

Prev. Founder & CEO, Orion Money

qatalog-cover

Read case study

qatalog-logo

Qatalog

Product marketing

Product marketing

Qatalog built their Marketing function and launched as #1 Product of the Day

evan-kohn

Prev. CMO, Qatalog

fiverr-cover

Read case study

fiverr-logo

Fiverr

Growth marketing

Growth marketing

Fiverr scaled GMV by 80% in the UK with local growth experiments, SEO and events

andrew-wray-fiverr

Prev. UK GM, Fiverr

Meet all the teams I've served

I've had the pleasure of working with 35+ startups across multiple stages and industries

How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.

  • toast-logo
  • ahrefs-logo
  • clarisights
  • hypergrowth-partners-logo
  • kolleno-logo
  • blaze-ai-logo
  • fiverr-logo
  • mixmax-logo
  • ondeck-logo
  • spotdraft-logo
  • akiflow-logo
  • owner-logo
  • smartpricing-logo
  • ethena-logo
  • fullenrich-logo
  • clarisights-logo
  • fluidstack-logo
  • quantum-temple-logo
  • platformatic-logo
  • cello-logo
  • tide-protocol
  • tide-protocol
  • aidem-logo
  • cloudnc-logo
  • airops-logo
  • tide-protocol

How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.

  • toast-logo
  • ahrefs-logo
  • clarisights
  • hypergrowth-partners-logo
  • kolleno-logo
  • blaze-ai-logo
  • fiverr-logo
  • mixmax-logo
  • ondeck-logo
  • spotdraft-logo
  • akiflow-logo
  • owner-logo
  • smartpricing-logo
  • ethena-logo
  • fullenrich-logo
  • clarisights-logo
  • fluidstack-logo
  • quantum-temple-logo
  • platformatic-logo
  • cello-logo
  • tide-protocol
  • tide-protocol
  • aidem-logo
  • cloudnc-logo
  • airops-logo
  • tide-protocol

How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.

  • toast-logo
  • ahrefs-logo
  • clarisights
  • hypergrowth-partners-logo
  • kolleno-logo
  • blaze-ai-logo
  • fiverr-logo
  • mixmax-logo
  • ondeck-logo
  • spotdraft-logo
  • akiflow-logo
  • owner-logo
  • smartpricing-logo
  • ethena-logo
  • fullenrich-logo
  • clarisights-logo
  • fluidstack-logo
  • quantum-temple-logo
  • platformatic-logo
  • cello-logo
  • tide-protocol
  • tide-protocol
  • aidem-logo
  • cloudnc-logo
  • airops-logo
  • tide-protocol

How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.

  • toast-logo
  • ahrefs-logo
  • clarisights
  • hypergrowth-partners-logo
  • kolleno-logo
  • blaze-ai-logo
  • fiverr-logo
  • mixmax-logo
  • ondeck-logo
  • spotdraft-logo
  • akiflow-logo
  • owner-logo
  • smartpricing-logo
  • ethena-logo
  • fullenrich-logo
  • clarisights-logo
  • fluidstack-logo
  • quantum-temple-logo
  • platformatic-logo
  • cello-logo
  • tide-protocol
  • tide-protocol
  • aidem-logo
  • cloudnc-logo
  • airops-logo
  • tide-protocol

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom