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I don't just advise, I execute in the trenches with your team

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Weekly turnarounds

No onboarding! I add value from day one and send you deliverables every week.

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Video

Copy

Images

My audience is {insert audience context}

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Outline this blog post

AI-assisted outputs

I use the latest AI tools to deliver more in less time, keeping quality high.

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WEB 3

ECOMM

SAAS

AI

MOBILE APPS

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Tailor strategy to my business

Tactics pattern-matching

I stay up-to-date across industries to creatively tailor your tactics

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こんにちは!

Hello!

Hola!

I speak all your team's languages

Cross-functional scope and collaboration

I work with designers, engineers, PMs, marketers, and sales. I speak their language, know their tools, and strategies.

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Outbound

Content

Ads

Generate demand

Set up cross-functional demand gen strategy

Multi-channel expertise

I can set up or scale your demand gen program across every channel — acquisition, lifecycle, and retention.

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Execution-first approach

Execution-first approach

High-velocity, high-quality output from day one

Allergic to strategy docs? I get in the trenches with your team and execute from day one.

Hand-picked (AI) tools to cut your time-to-market

Always-on, sync and async, 1:1 or team-wide collaboration

Up Next

Create messaging framework

3
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Mar 1 - 10

Write long-form post

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Mar 5 - 15

Create Product Hunt assets

4
20
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Apr 12 - 15

In Progress

Design social infographics

5
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Mar 5 - 12

Pricing amount experiments

12
1
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Apr 1 - 15

Relaunch churn email sequence

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Apr 1 - 20

Pricing

Pricing

Let's accelerate your GTM together

Three different plans to match your companies' needs

Positioning Sprint

Best if you are struggling with your value prop

$10,000

one-time

3 weeks delivery

3 weeks delivery

What's included:

Sales calls transcript analysis

3-5 competitor messaging analysis

3x, 30' sessions with GTM leaders

Homepage wireframe & copy

2 feedback rounds on copy

Add-ons:

Product pages — $3,000/page

Solutions pages — $3,000/page

Use case pages — $3,000/page

Competitors pages — $10,000 (10 pages)

Trusted designer — From $6,000/mo

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Consultant

Best to set up custom marketing workstreams

$7,500

/mo

3 months minimum

3 months minimum

What's included:

Custom scope of work

Weekly deliverable turnaround

Always on-call on Slack and email

Example deliverables:

Founder-led content strategy & calendar

Programmatic SEO strategy & execution

Product launches & announcements

Sales enablement (decks, battle cards)

Everything in the previous plan

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Fractional

Best for fixing longer-term strategy

Custom

3 months minimum

3 months minimum

What's included:

Cross-channel marketing strategy

Tooling & architecture advice

Goal settings & forecasting

Cross-team collaboration

Agency partners intro & management

Example deliverables:

Hire and manage pSEO or paid agency

Set up Q1 marketing strategy

Optimize end-to-end GTM journey

Embed intent signals into GTM strategy

Restructure and hire GTM teams

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hypergrowth-partners
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Accelerate your GTM with stong messaging and positioning

Genesys

All

Expertise

Collaboration

Pricing

How does your pricing work?

Can I do a trial?

Do I need to pay upfront?

What's the expected investment?

Is there a break clause?

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Deliverables

Deliverables

Here are some things I can help you with

Messaging & product launches

I define your personas, write your value prop, and launch your product

Websites & landing pages

I set the strategy, write copy, work with designers to create converting webpages

Content programs

I create content strategies, write articles, post on socials, and scale organic traffic

Outbound & lifecycle emails

I set up and write emails to generate meetings, nurture leads, or prevent churn

Funnels & journeys

I create or optimize acquisition, activation, or retention funnels across every channel

Customer research

I interview your customers to uncover PMF and devise your product strategy

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Criteria 1 - Additional text

Matteo

Full-time hire

Consultants

Agency

Advisor

Hands-on execution

Work with the expert

Clear scope & deliverables

Weekly turnarounds

Tooling expertise

Always on call (Slack & email)

Cross-channel expertise

Output-based pricing

30-days notice period

Not always

Not always

Not always

Services

Services

I don't just advise, I execute in the trenches with your team

1. Customer & competitors research

2. Messaging & positioning

3. Websites & landing pages

4. Product launches

5. Long-form and social content

6. Programmatic SEO

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Trust

Startups worked with

45+

I've spent 7 years in-houseand 3.5 years as an independent consultant

Founding Marketer

8x

I've been first marketing hire several times building the 0 to 1 of the marketing function

GTM assets built

X00s+

I've executed hundreds of launches, content pieces, and GTM workflows with AI

Trusted by 40+ B2B SaaS startups worldwide

From seed to IPO

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ahrefs-logo
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airops-logo
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The companies I work with are backed by world-leading investors

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first-round-capital

My core principles on which I'm building Genesys

  • Speed

    Speed

    Move at the speed of your business

  • Precision

    Precision

    Keep the highest attention to detail

  • Craft

    Craft

    Be intentional even on the tiniest tasks

  • Practical

    Practical

    Strive for measurable outcomes

  • Ownership

    Ownership

    Work in your business as if it was my own

  • Agility

    Agility

    Quickly switch gears and adapt to new conditions

  • Clarity

    Clarity

    Make the complex easy to understand

  • Impact

    Impact

    Optimize for long-term net positives

  • Curiosity

    Curiosity

    Be open to experiment with new methods

Testimonials

Testimonials

What founders and operators
say about my work

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  • Octave

    Matteo lives and breath GTM tech. He knows how to break down complex concepts, explain and position them well, and deliver assets that are both functional and creatives. In just 3 months, he created our first positioning framework, revamped and expanded our whole site, cranked out fresh enablement assets for our reps, and even spun up our first ever brand campaign across long-form, video, visuals, social, webinars, and memes. If you're looking for a one-man-army PMM/Growth Lead until you find the right FTE, Matteo is your man!

    Zach Vidibor

    CEO & Co-founder

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    index-ventures-logo

    Anthropic

    Matteo brings so much passion and energy to his work. He combines long-term ambition with short-term hustle to get results and inspires those around him. I worked with him, for example, where he coordinated Qatalog's launch to the #1 spot on Product Hunt. He's a leader, operator, storyteller, but also a voracious learner keen to stay ahead of the curve by exposing himself to new ways of thinking.

    Lewis Maconachy

    Head of European Communications, Anthropic

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    HyperGrowth Partners

    Matteo's natural ability to quickly understand, structure, and articulate complex growth topics, complement them with rich infographics, and doing so with minimal brief are just some of the reasons why we've been shipping consistently high-quality content. Matteo's efforts pay real business dividends, generating qualified leads and scaling brand awareness across our network, as reflected by all the people I meet who compliment us for our content.

    Guillaume Cabane

    Co-Founder

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    Airbyte

    Passionate and cross-functional individual, able to balance personal and team targets and adopt a proactive and dynamic goal-oriented behaviour to drive change and performance within not only a specific department but across different sectors of an organisation. His strong organisational skills, combined with his curiosity-driven attitude and data-based approach, make Matteo a very strong asset in developing go to market and acquisition strategies through a very customer-centric approach. Last but not least, his ability to think outside the box is definitely what enables Matteo to apply a long-term vision in creating the infrastructure needed to manage the growing business.

    Mario Moscatiello

    Head of Growth

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    Strapi

    Matteo's AI chops in marketing are what sets him apart from other consultants. He knows which AI to use, when and how to use them, and made our landing page creation and product launch processes <3X faster, all while keeping a high quality bar. Matteo combines his technical skillset with taste, making him a great plug as an interim senior PMM/content person if you don't have one!

    Victor Coisne

    VP Marketing

    victor-coisne-strapi
    integrate.io

    Integrate.io

    Matteo is not your typical GTM consultant. He gets technical markets and buyers, moves fast, uses the most effective tooling, and delivers work you can ship immediately. He also brings amazing partners in adjacent services like SEO or design that bring compounding value to the business. If you need to revive your website or brand for 2026, he's your best option!

    Donal Tobin

    CEO

    donal-tobin-integrate.io
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    SpotDraft

    Matteo came in right before we announced our Series B and helped us get our GTM strategy ready for scale. Not only he jumped into the trenches across sales, marketing, revops, and success to pinpoint leaks in our funnel, but he strategized and executed core initiatives like ICP, lead scoring, GTM stack revamp, and even hiring. Thanks to Matteo, we hired strong marketing leadership and have a renewed strategy focus to scale in to deep double digit ARR.

    Shashank Bijapur

    CEO

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    Toast

    Matteo was able to deliver us tailored recommendations, scorecards, and a host of excellent advice over our engagement. The team really thought of Matteo as a partner in this complex work - he was incredibly responsive, communicative, and patient with the internal processes that tend to slow down larger orgs. Thank you Matteo for your excellent work, we are going into annual planning with a clear look at what needs to be done and the impact the work will drive for the business into the future!

    Amy Lecza

    Director of Content Marketing & SEO

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    scrunch-ai-logo

    Scrunch AI

    Output. That's the one word I'd use to describe the relationship working with Matteo. In just three short months, Matteo delivered not only three substantial positioning projects--compete, role solutions, integrations--but also built the frameworks for us to scale going forward. If you're looking to work with someone who gets the modern way of working, is efficient, communicative, and takes ownership (I don't know why those wouldn't be on the top your list?), Matteo is your best bet.

    Kevin White

    Head of Marketing

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    spotdraft-logo

    SpotDraft

    Matteo brought a combination of strategic insight and operational know-how that made a tangible difference to our marketing foundation. These included: GTM engineering, designing a tailored lead scoring framework aligned to our buyer journey and sales process, marketing attribution, and a ideal structure for a high-performing demand generation team. His work consistently stands out for its speed, precision, and thoughtful execution—paired with a communication style that is both direct and refreshingly honest.

    Shreya Gupta

    VP Strategy

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    AirOps

    In just a couple of months, Matteo helped us refresh our positioning and translate that into concrete GTM assets, from landing pages to sales deck and case studies. Matteo’s work combines high quality and precision, lightning speed, and service. If you’re looking for someone to structure your product marketing and content quickly and thoroughly, work with him already!

    Eoin Clancy

    Head of Growth

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    cello-logo

    Cello

    Matteo brings to the table the key skillset of a startup growth leader; he executes in the trenches with the team, delivering value from day 1; he goes beyond his scope of work to advise the broader team; and rapidly adapts based on feedback. Thanks to his efforts, we increased impressions by 157% after just 2 months; generating thousands of engagements, and tens of qualified pipeline conversations for startup and mid-market deals.

    Stefan Bader

    Co-Founder & CEO

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    Alchemist Accelerator

    Matteo brings not just skill, not just speed, but a confidence that instills more confidence. Working with him as a GTM advisor and partner in the launch of a new service offering has been a breath of fresh air - helping us clearly understand and communicate our proposition. I'd highly recommend Matteo to anyone looking for high quality marketing support.

    Ian Bergman

    Partner, Alchemist Accelerator

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    SpotDraft

    Matteo is one of the most energetic, dedicated and thoughtful marketers I've ever worked with. I've worked with him across multiple roles and companies, and he is my first call when I have a project where I need freelance help. His full-stack marketing skills across content, paid and lifecycle, along with his quantitative approach to product growth makes him a one-man army, and a really strong addition to any project.

    Udit Misra

    Growth & Product Marketing Director

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    Quantum Temple

    So lucky to have crossed paths with Matteo. He is a very passionate, incredibly organized, and dedicated full-cycle growth marketer! As we move from Web2 to Web3, there is a clear lack of skills and expertise on how to build and nurture community through growth strategies, and Matteo is among the first ones to fill that gap. To complement his growth skills, he's also an amazing multi-lingual and multi-cultural asset valuable to any team!

    Linda Adami

    Founder & CEO

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    owner-logo

    Owner.com

    Matteo is the rare breed of consultant that pushes his clients to operate faster. He has such a high tempo of execution that projects get completed way faster than I had imagined, and in many cases, I became the blocker. Matteo can do this because he’s seen so many different kinds of companies. His pattern recognition for how to solve problems is extremely valuable. As a result, Matteo will not only increase the pace of execution on your team, but improve your overall output as well.

    David Fallarme

    VP Marketing

    david-fallarme-owner
    ahrefs-logo

    Ahrefs

    Matteo was the right person at the right moment. As we worked to reshape our narrative, he served as a knowledgeable sounding board, offering valuable outside perspectives about potential marketing verticals and personas to target with our core landing pages. Quite valuable feedback if you're stuck in our own bubble.

    Andrei Țiț

    Head of Product Marketing

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    hypergrowth-partners-logo

    HyperGrowth Partners

    Matteo is a fantastic thought leadership content strategist. He balances deep understanding of growth marketing topics, high-quality writing, and a ~2 days average turnaround from outline to finished product — blazing fast! Matteo is not just a talented wordsmith, he's also easy to work with and defaults to going the extra mile. Highly recommend!

    Martin Gonto

    Co-founder

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    HyperGrowth Partners

    Matteo is a fantastic thought leadership content strategist. He balances deep understanding of growth marketing topics, high-quality writing, and a ~2 days average turnaround from outline to finished product — blazing fast! Matteo is not just a talented wordsmith, he's also easy to work with and defaults to going the extra mile. Highly recommend!

    Martin Gonto

    Co-founder

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    spotdraft-logo

    SpotDraft

    Matteo's work speaks for itself. We've been able to create end-to-end marketing messaging, pricing, landing page, and outbound motion — and even land the first leads! — in only 8 weeks from starting to work with him! His pace of execution, high-quality bar, and natural ability to swiftly switch gears between marketing, sales, and design made him a key asset for the team.

    Diwyata Burbure

    Prev. Senior VP LegalTech

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    Akiflow

    I highly recommend Matteo for his exceptional marketing consulting services. Matteo is incredibly fast, smart, and well knowledgeable. His expertise has been invaluable to our team, helping us unlock insights and improve our processes. His ability to quickly understand our needs and provide actionable recommendations has been incredibly useful.

    Nunzio Martinello

    Founder & CEO

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    Kraken

    I had the privilege of managing Matteo at Qatalog. Matteo is a full-stack marketer and growth leader. He’s conscientious and always operates with an incredible work ethic and commitment to quality. No one is more organized than Matteo - he sets the standard for proactive planning and tracking team initiatives. His constant appetite to learn and apply new strategies pays real business dividends. I’d recommend Matteo to anyone lucky enough to get his time.

    Evan Kohn

    Head of Product Marketing & Growth

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    Anthropic

    Matteo’s energy and enthusiasm is second to none, he has an infectious “let’s go” attitude. Matteo’s breadth of knowledge across multiple disciplines gives him the ability to pretty much get anything off the ground, from setting up the fundamental backbone of marketing processes to building a growth engine.

    Hema Thanki

    Senior PMM

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    Akiflow

    I had the pleasure of working with Matteo, and he consistently impressed me with his expertise, unwavering work ethic, and dedication. Matteo's extensive skill set in product and marketing made him highly effective in identifying obstacles and implementing solutions. He brings to the table solid references, deep industry knowledge, and practical solutions. No fluff, just results. Matteo stays updated on the latest trends and tools, ensuring that his strategies are always current and effective.

    Francesco Tai Bernardelli

    Head of Marketing

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"Matteo = legit. If youre reading this and considering working with him, don't waste time, just do it'

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Dave Fallarme

VP Marketing, Owner.com

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Growth-ready knowledge for you and your team

Product Marketing

Identify your ICP, craft messaging, devise your GTM and product launches

Content & SEO

Create and distribute content across social, blog, landing pages, and more.

Product Growth

Drive growth experiments across acquisition, retention and monetization.

Lifecycle & Outbound

Outreach, nurture, retain, and re-engage customers throughout their lifecycle.

Paid Marketing

Scale acquisition with efficient paid, affiliates, and influencers marketing.

Community

Define community identity, incentives and an engaging programming.

I strive to add value throughout your org

Growth works cross-functionally across the your entire customer experience

Marketing

Product

Engineering

Sales

Let's go-to-market

Devise strategies, plans, roadmaps, and budgets

Set up, optimize, and scale your channels

Write marketing copy and creative briefs

Product Hunt Launch

List

Board

Timeline

February

1

2

3

4

5

6

7

8

9

10

Landing page

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Confirm Top Hunter

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Create email lists

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Design launch assets

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