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B2B Targeting | 2024 How to Guide
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Guide
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Overview
Unlock the power of precise targeting in B2B demand generation with this comprehensive guide. Learn how to leverage unique data sources and personalization techniques to drive high-quality pipeline and outpace your competition.
Unlock the power of precise targeting in B2B demand generation with this comprehensive guide. Learn how to leverage unique data sources and personalization techniques to drive high-quality pipeline and outpace your competition.
What's inside
ICP Development: Create a robust Ideal Customer Profile using firmographics, buyer personas, and technographics
Data Sources: Access and utilize firmographic, technographic, and intent data from top platforms
Custom Signals: Learn how to create and leverage first-party data for a competitive edge
Data Integration: Connect multiple data sources to build a complete picture of your target audience
Campaign Personalization: Apply targeting insights across channels for higher conversions and lower CAC
This guide has been written in partnership with Jason Widup, ex-VP of Marketing at DemandBase, and HyperGrowth Partners.
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How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.
How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.
How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.
How far will your diluted GTM take you? Accelerate your pipeline with clear
positioning and differentiated content.
Product marketing and content
consulting for Series A+ B2B SaaS
Join 2000+ GTM operators
London Road, Essex,
SS7 2QL, United Kingdom
Product marketing and content
consulting for Series A+ B2B SaaS
Join 2000+ GTM operators
London Road, Essex,
SS7 2QL, United Kingdom
Product marketing and content
consulting for Series A+ B2B SaaS
Join 2000+ GTM operators
London Road, Essex,
SS7 2QL, United Kingdom
Product marketing and content
consulting for Series A+ B2B SaaS
Join 2000+ GTM operators
London Road, Essex,
SS7 2QL, United Kingdom