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Content & SEO

Content & SEO

Hugo Roussel

Hugo Roussel is my go-to partner for product-led growth powered by AI, content, and automation that cuts costs across the full funnel.

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Overview

Services

  • Product-led growth strategy that ties together product, content, SEO, paid media, and automation.

  • End-to-end customer-journey audits to evaluate experience across every channel and touchpoint.

  • Technical and on-page SEO combined with data-driven content programs.

  • Scalable paid-search and paid-social campaigns aligned with PLG motions.

  • Workflow automation that connects marketing, product, and revenue tools for compound efficiency.


Process overview

  1. Discovery call – clarify revenue goals, target segments, and existing growth stack.

  2. Audit & research – map end-to-end customer experience, analyse keywords, channels, and product-usage data.

  3. Strategy – build a cross-channel roadmap spanning SEO, content, paid media, and in-product activation.

  4. Execution sprint – deploy high-impact experiments (landing pages, ads, automations) and measure lift.

  5. Scale & optimize – double down on winning playbooks; automate reporting and iterate quarterly.


Experience

  • Worked together at FullEnrich, where Hugo scaled organic traffic via AirOps SEO workflows.

  • Helped scale or consult for high-growth brands including Luko, JobTeaser, Swile, Kombo, Pianity, Omio, Lexem, Legalstart, Actense, and L’École Française.


Pricing

DM me on LinkedIn to get a warm intro to Hugo.

How far will your 'diluted messaging' take you? Accelerate your pipeline with a clear positioning and differentiated content.

How far will your 'diluted messaging' take you? Accelerate your pipeline with a clear positioning and differentiated content.

How far will your 'diluted messaging' take you? Accelerate your pipeline with a clear positioning and differentiated content.

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom

Product marketing and content

consulting for Series A+ B2B SaaS

Join 2000+ GTM operators

London Road, Essex,
SS7 2QL, United Kingdom

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